Natalie Canavor

Business communication: author, writer, teacher, presenter

BETTER WRITING RIGHT AWAY: A BLOG

WHY: The silver bullet of business writing

May 12, 2018

Tags: How to write, business writing, business messages, learning to write, writing emails, persuasive writing

Recently I led a business writing workshop for young mid-level accountants. One of my scenarios called for a memo asking a subordinate to perform an unattractive task: spend part of the weekend reading material about a client prospect that the writer would pitch in person on Monday.

"Just say, 'Jerry read the attached file and report to me Monday at 9 a.m. sharp,'" one person suggested. But consider the result, I pointed out: a resentful employee who'll do a halfway job.

Much better to write a memo that would generate support and enthusiasm, I began. A (more…)

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